- Market Solutions Introduction
- Market Opportunities and Entries
- Market Demand and Behavior
- Market Segmentation and Positioning
- Brand Evaluation and Positioning
- New Products Development and Innovation
- Product Price and Pricing System
- Sales and Channel Research
- Promotion and communication effect
- Customer Satisfaction Survey
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Sales and Channel Research
Research Modules
Sales and sales channel research in Qianzhan is respond to those in a corporation which contains the three major modules like planning, evaluation and management.
Planning
- Overall Structure of Distribution Methods and Channels
- Sales Channel Structure and Force
- Sales Zoning Research
- Sales Channel Members Selection
- Net Site Selection
Evaluation
- Sales Channel Competitive Status
- Sales Channel Market Penetration
- Sales Channel Velocity and Profitability
- Sales Channel Price Monitoring
- Sales Channel Members' Attitude
Management
- Sales Channel Policy Research
- Sales and Technical Effectiveness
- Salary and Sales Incentive Research
Part of the research framework show as bellow:
