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Suning Added Supermarket Business and Accelerate the Transformation of Internet Retail

From: Qianzhan Business Information Time: 2014-06-13 10:37:06
Summary: Currently, Suning has been on-line supermarket channels, commodities covering food drinks, daily necessities and home supplies.

Suning, Retail

Currently, Suning has been on-line supermarket channels, commodities covering food drinks, daily necessities and home supplies. Suning Supermarket Company will add product category, expand from appliances, 3C products to daily necessities, fast consumer goods, fresh and other categories.

From the product structure, after the expansion of product category, the Suning stores will be a veritable supermarket. In the future, when consumers shopping on Suning stores, not only can buy and experience products from "Internet stores supermarket" of Suning, but also can buy the Suning product through the two-dimensional code, the virtual shelves, and then Suning logistics system will delivery.

According to "China Retail Informatization Industry Report," expected at September to October, the number of new Internet retail stores of Suning will show up in first-tier cities, until the pattern is mature, Suning will be copied to other stores. However, the stores in each region will be based on the user's characteristics; will arrange different types of products.

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