Report Keyword:

China Cosmetic Industry Market Monitoring and Analyzing Monthly Report, January, 2012

China Cosmetic Industry Market Monitoring and Analyzing Monthly Report, January, 2012

Last Update:2014-05-04

Form of services:Book + (pdf or doc file) + CD

Send method:EMS 2-3 days for delivery

English Service:+86 0755 33220413

Chinese Service:+86 800-8306390 800-8306395

Report price:$26000   Print: $25800   CD: $25900

Online Consultation
Special statement:
Recently we find there are some sites steal report contents from who put those contents on their sites for sale by making a little changes about the contents or remaining the same which deceives buyers(e.g. unable to get full or correct reports, or main body differs from contents that announced on sites).Therefore, we recommend paying a visit to Qianzhan personally or by your friends, and make payment after confirmation. Special statement: Qianzhan is the only and right holder of all the research reports, and has never used a third party to sell any reports, please be aware of the trademark " " when purchasing. Qianzhan is the largest and strongest consultancy, who owns the greatest number of researchers. Here followed "Nine standards of companies' identificatios"。

This table of content is original, without written permission of Qianzhan, any unit or individual shall not use, copy, or transfer the reports.


Table of Content

Currently, Biotherm which belong to L’Oreal China high-end cosmetic department start business in the International Trade Building in Yichang, which is the first shoppe in third-tier city. Market for most high-end cosmetic in first and second tier cities is saturated at present. Thus high-end cosmetic brands, including Biotherm, expand the potential market to third and fourth tier cities. View from the over ten years market development history, we can find that the growth rate of cosmetic sales volume in the first tier cities is far lower than that of the second and third tier cities. However, growth of high-end brand in low tier cities should base on the brand recognition and quality guarantee. Comparatively speaking, high-end brand culture and channels of new product information are easier to be accepted in the first and second tier cities. For that in the third and fourth tier cities, time and efforts should be paid to cultivate the consumer group' high-end brand consumption culture.

Presently, super-market channel for most high-end brands in the third and fourth tier cities is not yet matured but with wide development space.

According to statistics, demand of moisturizing skin-care for consumer group ranks first all the time. However, some brands which core positioning is moisturizing products lost the mainstream status after the market upgrading because of relatively simple function, low added value and over-abundant competitive brands.

With the development of high added value and technology as well as recognition of import moisturizing brands, such as Biotherm, H2O+ and CLINIQUE, the traditional moisturizing cosmetic is stepping into the high-end competitive era. As the market growth in the first and second tier cities is almost saturated, most high-end moisturizing import brands are looking for the new growth in the third and fourth tier cities.

Yet, view from the market performance of China high-end cosmetic in the first tier, there is an advantage for the brands with full-range products containing moisturizing, wrinkles-preventing and essence, etc. than the brands which core positioning is only moisturizing. This reflects the fact that it is necessary for high-end brands to up-grade product line and reshape brand image. The traditional moisturizing high-end brands like CLINIQUE and H2O+ is establishing a more perfect product line by promoting essence and other collagen functional products. It will upgrade the overall brand image and recognition thus to help the consumer groups to get rid of the fixed structure of simple function positioning for a certain brand.

In spite of this, many experts in the industry express their worry to the issue that whether the tax rate reduction will bring great impacts to national brands or not. According to analysis, the import cosmetic consumers are all medium and high end customers. Price of foreign brand will be more inexpensive and attract more consumers if the duty reduces. Therefore national brands will loss the price advantages. More and more foreign cosmetic brands will enter the domestic market in the latter stage and competition for domestic cosmetic market will be fiercer. Consequently, domestic cosmetic brands will face serious challenge.


Qianzhan Business Information Co., Ltd. Industry Research Center
Research Team of Cosmetic Industry

China Cosmetic Industry Monthly Report" related reports »

Purchase Mode:

1. English Service:  +86 0755 33220413

2. Chinese Service:  +86 8008306390 8008306395

3. Mail Order:

4. Online Order:  Click "Order Now" button on this page

5. Purchase On-site:  19F Block A, First World Plaza, Hongli West Rd, Futian District, Shenzhen China

Warm tips:
  • 1. Please be aware of " Qianzhan " trademark, qianzhan has never used any third to sell reports, please make a phone call and purchase it directly.
  • 2. You are warmly welcome to visit Qianzhan, and close transaction after confirmation.
Industry Research
·Energy and Environment»
New Energy Natural Gas Energy Conservation Water Resources Coal Electricity Others
·Recreation and Sports»
Education Advertisement Film and Television Publication Packing and Printing Sports Resort Hotel Catering Internet Animation Others Media
·Financial Services»
Banking Insurance Securities Leasing Credit Others
·Transport Logistics and Supporting»
Water Transport Airport Road Transport Logistic Distribution Vehicle and Fittings Post-Market Others
·Medical and Health»
Medical Device Biomedicine Medical Institution Healthcare and Nursing Medicine and Pharmacy Others
·Retail or FMCG»
Retail Commercial Trade Food Beverage Dairy Product Seasoning Wine and Tobacco Cosmetics Cleaning Product Daily Necessities Others
·Real Estate and Construction»
Real Estate Real Estate Intermediary Public Safety Construction Engineering Survey and Design Building Materials Housing Accomodation Others
·Mechanical Manufacturing»
Precision Instrument Transport Instrument Electricity Supporting Equipment Special Equipment General Equipment Others
·New Chemical Material»
Ink and Pigment Coating Chemical Fibres Synthetic Fibres Chemicals Industrial Chemicals Rubber Plastics Basic Chemicals Others
·Light Textile and Clothing»
Luxury Jewelry Leather Raw Materials Shoes and Hats Clothing Textile Others
·Household Appliance and IT»
White Goods Optic Instrument Electrical Component Semiconductor Brown Goods Small Appliances Communication IT Consumer Electronics Others
·Minerals and Metallurgy»
Metal Product Metallurgy Non-Ferrous Metal Steel Mining Industry Others
Copyright Notice

1. The copyright of this report is reserved by Qianzhan Business Information Co., Ltd. (Industry Research Institute of Qianzhan), the shipment and post-sale service is handled by the issue department of Qianzhan Business Information Co., Ltd. (Industry Research Institute of Qianzhan). The only copyright of all research report products of our company is reserved; we did not authorize any third party sales agent, if you are to purchase our report, please contact our customer service directly.

2. A limited of customers are offered with our reports with compensation; those reports are only for internal usage and are only for researching and analyzing purposes. We will not be responsible for any misunderstanding or legal issues caused by external usage or references with the report.

Beginner's Guide
Order Reference
Delivery & Payment
Sale protection
Service Hotline
  • Order Hotline:+86 800-830-6390
  • Customer service:
    +86 800-830-6395
    +86 400-068-7188