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China Theme Real Estate Industry Indepth Research and Investment Strategy Planning Report, 2013-2017
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Table of Contents
Content Summary
Chapter 1: Analysis of China Theme Real Estate Industry Operation Status
1.1 Overview of Theme Real Estate Industry
1.1.1 Definition of Theme Real Estate Industry
1.1.2 Classification of Theme Real Estate Industry
(1) Marketing Oriented
(2) Operation Oriented
1.2 Policy Environment of Theme Real Estate Industry
1.2.1 Monitoring Environment of Theme Real Estate Industry
(1) Major Monitoring Policies of Theme Real Estate Industry
(2) Analysis of Monitoring Trend of Theme Real Estate Industry
1.2.2 Laws and Regulations of Theme Real Estate Industry
1.2.3 Rules of Department in Theme Real Estate Industry
1.3 Economic Environment of Theme Real Estate Industry
1.3.1 Correlation Analysis of the Development of Industry and Economy
1.3.2 Analysis of Foreign Macro-economy Development Status
1.3.3 Analysis of Domestic Macro-economy Development Status
1.3.4 Analysis of Development Trend of Foreign and Domestic Economy
1.4 Social Environment of Theme Real Estate Industry
1.4.1 Analysis of Urbanization
(1) Correlation Analysis of Industry and Urbanization Progress
(2) Analysis of National Urbanization Progress
(3) Plan of National Urbanization Progress
1.4.2 Analysis of Consumption Environment
(1) Analysis of Residents Income Level
(2) Analysis of Residents Consumption Level
1.5 Analysis of Competition in Theme Real Estate Industry
1.5.1 Bargaining Power of Suppliers
1.5.2 Bargaining Power of Buyers
1.5.3 Threats of New Entrants
1.5.4 Threat of Substitutes
1.5.5 Current Competition Situation in the Industry
1.6 Value Relevance Between Theme Real Estate and Residential Real Estate
Chapter 2: Development Mode Analysis of China Real Estate Industry
2.1 Development Mode Analysis of Tourism Real Estate
2.1.1 Development Status of Tourism Real Estate Industry
2.1.2 Market Research of Tourism Real Estate in 2011
2.1.3 Operation Analysis of Tourism Real Estate in 2011
2.1.4 Operational Mode Analysis of Tourism Real Estate Industry
(1) Operational Mode Analysis of Governmental Tourism Real Estate
(2) Scientific Routes of Governmental Development Tourism Real Estate
2.1.5 Operational Mode for Enterprise Involving in Tourism Real Estate Development
2.1.6 Development Prospects Analysis of Tourism Real Estate Industry
2.1.7 Theme Planning for Tourism Real Estate Development
2.2 Analysis of Development Mode for Industry Real Estate Industry
2.2.1 Market Size of Industry Real Estate Industry
2.2.2 Market Structure of Industry Real Estate Industry
2.2.3 Market Subject of Industry Real Estate Industry
2.2.4 Competitive Landscape Analysis of Industry Real Estate Industry During “Twelfth Five-year” Period
2.2.5 Competitive Landscape Forecast for Industry Real Estate Industry During “Twelfth Five-year” Period
2.2.6 Theme Planning for Industry Real Estate Development
2.3 Development Mode Analysis of Urban Real Estate
2.3.1 Development Status of Urban Real Estate Industry
2.3.2 Typical Cases Analysis of Urban Real Estate
(1) Mode of Paris, France
(2) Mode of Venice
(3) Mode of Dubai
(4) Mode of Las Vegas
2.3.3 Theme Planning for Urban Real Estate Development
2.4 Development Mode Analysis of Residential Real Estate
2.4.1 Investment Situation of Residential Market Development
2.4.2 Supply and Demand Situation of Residential Market
2.4.3 Sales Situation of Residential Market
2.4.4 Price Analysis of Residential Market
2.4.5 Theme Planning of Residential Real Estate Development
2.5 Model Analysis of Compound Real Estate Development
2.5.1 Development Status of Compound Real Estate Industry
2.5.2 Typical Cases Analysis of Compound Real Estate
(1) Hangzhou Tiandu City
(2) Tai Koo Shing, Hong Kong
(3) Disneyland Park in USA
2.5.3 Explanation of Operational Thinking of Compound Real Estate
2.5.4 Development Trend Analysis of Compound Real Estate
2.5.5 Theme Planning of Compound Real Estate Development
Chapter 3: Planning Mode Analysis of China Theme Real Estate Products
3.1 Theme Parks
3.1.1 Happy Valley
(1) Project Content
(2) Project Planned Content
(3) Project Commodity-base Form
(4) Driving Function of Project Land Development
3.1.2 Window of the World
(1) Project Content
(2) Project Planned Content
(3) Project Commodity-base Form
(4) Driving Function of Project Land Development
3.1.3 Ocean World
(1) Project Content
(2) Project Planned Content
(3) Project Commodity-base Form
(4) Driving Function of Project Land Development
3.1.4 Suzhou Amusement Land
(1) Project Content
(2) Project Planned Content
(3) Project Commodity-base Form
(4) Driving Function of Project Land Development
3.2 Cultural Complex
3.2.1 Yunnan Folkways Village
(1) Profile of Development Situation
(2) SWOT Analysis
(3) Development Mode Exploration
3.2.2 Boao Forum
(1) Project Content
(2) Project Planned Content
(3) Project Commodity-base Form
(4) Driving Function of Project Land Development
3.2.3 Splendid China
(1) Project Content
(2) Project Planned Content
(3) Project Commodity-base Form
(4) Driving Function of Project Land Development
3.2.4 Shenzhen OCT Creative Park
(1) Project Content
(2) Project Planned Content
(3) Project Commodity-base Form
(4) Driving Function of Project Land Development
3.3 Sport Complex
3.3.1 Nanguo Ao Yuan, Guangzhou
(1) Project Introduction of Nanguo Ao Yuan
(2) Planning Mode of Nanguo Ao Yuan
3.3.2 New Asia Sports City, Kunming
(1) Project Content
(2) Project Planned Content
(3) Project Commodity-base Form
(4) Driving Function of Project Land Development
3.4 Tourism Complex
3.4.1 Suzhou Taihu National Tourism Vacation Zone
(1) Project Overview
(2) Tourism Resources
(3) Vacation Zone’s Culture
(4) Infrastructure
(5) Ecological Environment
3.4.2 RGHCM Garden Resort
(1) Project Overview
(2) Design Idea
(3) Capital Constitution
(4) Capital Operation
(5) Management Mechanism
3.4.3 Xianning Xianning Hot Spring Valley Resort, Hubei
(1) Project Overview
(2) Design Idea
(3) Project Features
(4) Functional Zones
3.5 Commercial Complex
3.5.1 Old Urban Renewal of Shanghai Xintiandi
(1) Project Introduction of Shanghai Xintiandi
(2) Planning Mode of Old Urban Project
3.5.2 Beijing SOHO Modern City and Jian Wai SOHO
(1) Project Content
(2) Project Planned Content
(3) Project Commodity-base Form
(4) Driving Function of Project Land Development
Chapter 4: Regional Market Analysis of China Theme Real Estate Industry
4.1 Analysis of Theme Real Estate Industry in First-tier Cities
4.1.1 Market Analysis of Beijing Theme Real Estate Industry
(1) Development and Investment of Beijing Real Estate Industry
(2) Supply and Demand Situation of Beijing Real Estate Industry
(3) Development Enterprises of Beijing Real Estate Industry
(4) Analysis of Beijing Theme Real Estate Cases
(5) Analysis of Newly-commenced Projects, 2011-2012
(6) Investment and Opportunity Analysis of Beijing Theme Real Estate
4.1.2 Market Analysis of Shanghai Theme Real Estate Industry
(1) Development and Investment of Shanghai Real Estate Industry
(2) Supply and Demand Situation of Shanghai Real Estate Industry
(3) Development Enterprises of Shanghai Real Estate Industry
(4) Analysis of Shanghai Theme Real Estate Cases
(5) Analysis of Newly-commenced Projects, 2011-2012
(6) Investment and Opportunity Analysis of Shanghai Theme Real Estate
4.1.3 Market Analysis of Shenzhen Theme Real Estate Industry
(1) Development and Investment of Shenzhen Real Estate Industry
(2) Supply and Demand Situation of Shenzhen Real Estate Industry
(3) Development Enterprises of Shenzhen Real Estate Industry
(4) Analysis of Newly-commenced Projects, 2011-2012
(5) Analysis of Shenzhen Theme Real Estate Cases
(6) Investment and Opportunity Analysis of Shenzhen Theme Real Estate
4.1.4 Market Analysis of Guangzhou Theme Real Estate Industry
(1) Development and Investment of Guangzhou Real Estate Industry
(2) Supply and Demand Situation of Guangzhou Real Estate Industry
(3) Development Enterprises of Guangzhou Real Estate Industry
(4) Analysis of Newly-commenced Projects, 2011-2012
(5) Analysis of Guangzhou Theme Real Estate Cases
(6) Investment and Opportunity Analysis of Guangzhou Theme Real Estate
4.2 Analysis of Theme Real Estate Industry in Other Cities
4.2.1 Market Analysis of Tianjin Theme Real Estate Industry
(1) Development and Investment of Tianjin Real Estate Industry
(2) Supply and Demand Situation of Tianjin Real Estate Industry
(3) Development Enterprises of Tianjin Real Estate Industry
(4) Analysis of Newly-commenced Projects, 2011-2012
(5) Analysis of Tianjin Theme Real Estate Cases
(6) Investment and Opportunity Analysis of Tianjin Theme Real Estate
4.2.2 Market Analysis of Wuhan Theme Real Estate Industry
(1) Development and Investment of Wuhan Real Estate Industry
(2) Supply and Demand Situation of Wuhan Real Estate Industry
(3) Development Enterprises of Wuhan Real Estate Industry
(4) Analysis of Newly-commenced Projects, 2011-2012
(5) Analysis of Wuhan Theme Real Estate Cases
(6) Investment and Opportunity Analysis of Wuhan Theme Real Estate
4.2.3 Market Analysis of Hangzhou Theme Real Estate Industry
(1) Development and Investment of Hangzhou Real Estate Industry
(2) Supply and Demand Situation of Hangzhou Real Estate Industry
(3) Development Enterprises of Hangzhou Real Estate Industry
(4) Analysis of Newly-commenced Projects, 2011-2012
(5) Analysis of Hangzhou Theme Real Estate Cases
(6) Investment and Opportunity Analysis of Hangzhou Theme Real Estate
4.2.4 Market Analysis of Chengdu Theme Real Estate Industry
(1) Development and Investment of Chengdu Real Estate Industry
(2) Supply and Demand Situation of Chengdu Real Estate Industry
(3) Development Enterprises of Chengdu Real Estate Industry
(4) Analysis of Newly-commenced Projects, 2011-2012
(5) Analysis of Chengdu Theme Real Estate Cases
(6) Investment and Opportunity Analysis of Chengdu Theme Real Estate
4.2.5 Market Analysis of Chongqing Theme Real Estate Industry
(1) Development and Investment of Chongqing Real Estate Industry
(2) Supply and Demand Situation of Chongqing Real Estate Industry
(3) Development Enterprises of Chongqing Real Estate Industry
(4) Analysis of Newly-commenced Projects, 2011-2012
(5) Analysis of Chongqing Theme Real Estate Cases
(6) Investment and Opportunity Analysis of Chongqing Theme Real Estate
Chapter 5: Development Mode of Benchmark Enterprises in China Theme Real Estate Operation
5.1 Enterprise Positioning
5.1.1 TEDA Investment Holding Co., Ltd.
5.1.2 Dalian Software Park
5.1.3 Financial Street Holdings Co., Ltd.
5.1.4 OCT Properties Co., Ltd.
5.1.5 Shanghai Lujiazui
5.2 Mode Key Points
5.2.1 TEDA Investment Holding Co., Ltd.
5.2.2 Dalian Software Park
5.2.3 Financial Street Holdings Co., Ltd.
5.2.4 OCT Properties Co., Ltd.
5.2.5 Shanghai Lujiazui
5.3 Competition Advantages
5.3.1 TEDA Investment Holding Co., Ltd.
5.3.2 Dalian Software Park
5.3.3 Financial Street Holdings Co., Ltd.
5.3.4 OCT Properties Co., Ltd.
5.3.5 Shanghai Lujiazui
5.4 Summaries of Development Mode of Benchmark Enterprises
5.4.1 Profit Is A Not Key Focus
5.4.2 Capital of Recruiting Is Investment Environment
5.4.3 Diversification of Financing Mechanism Is Adaptation of Financial Market
5.4.4 Developing Comparison Advantage into Competition Advantage
Chapter 6: Leading Enterprises Operational Situation of China Theme Real Estate Industry
6.1 Development Enterprises of Theme Parks
6.1.1 Operational Situation Analysis of Hangzhou Songcheng Tourism Development Co., Ltd.
(1) Enterprise Development Overview and History
(2) Analysis of Enterprise Major Operational Capability
(3) Analysis of Enterprise Main Business
(4) Analysis of Enterprise Theme Park Projects
(5) Analysis of Enterprise Major Profit Modes
(6) Analysis of Enterprise Commercial Features
(7) Analysis of Enterprise Latest Development Trend
(8) Analysis of Enterprise Operational Advantages and Disadvantages
6.1.2 Operational Situation Analysis of Guangdong Chimelong Group Co. Ltd.
(1) Enterprise Development Overview and History
(2) Analysis of Enterprise Major Operational Capability
(3) Analysis of Enterprise Theme Park Projects
The most distinctive characteristics of this report is forward-looking and timeliness. Through analyzing forward-looking characteristic of abundant first-hand market data, we deeply and objectively dissect China current theme real estate industry’s supply and demand situation, competitive situation, policy environment and existing problems. Furthermore, based on future development tracks and years’ practice experience of theme real estate industry, we conduct prudent analysis and forecast for theme real estate industry’s future development trend.
Oriented by project strategy, theme real estate will import the theme culture to the overall planning, architecture modeling, landscaping, garden landscape, media and promotion and social cultural activities, and develop and construct a project, aiming at integrating cultural art with residential parks, becoming an urban residential district. In a broad sense, theme real estate means any kind of real estate projects possessing themes, while what theme real estate in this report is those real estate projects with obviously theme planning and strategy.
The theme real estate has a wide range of scope, and its development models include tourism real estate, industrial real estate, urban real estate, housing real estate, compound real estate. The actual performance forms include theme park, cultural complex, tourism complex, commercial complex, housing district, etc.
In China, the leading pioneer of theme real estate is Shenzhen Overseas Chinese Town Holding Company, whose successful operational model of “tourism + real estate” leads the development tide of theme real estate in China smoothly. Due to the increasing efforts on the regulation and control of real estate in recent 2 years, and the Central government’s firm attitude to continuing regulation on real estate, more and more developers shift to develop tourism, commercial, cultural and sports projects, or other projects which are not affected by the regulation. At a time, a large number of projects are listed, resulting in the imbalance of supply and demand of theme real and estate.
With Forward’s long-term tracking and collecting market data of theme real estate industry, we roundly and accurately analyze the industry structure system for you from the view of mastering the whole industry. This report mainly focuses on the development environment and development status of China real estate industry; the development model and product strategy of China theme real estate; the regional distribution and key corporations of China theme real estate and the development model of benchmarking theme real estate enterprises; the development model and transformation of China theme real estate industry; the investment risks and control of China theme real estate industry; as well as the problems and trends in the theme real estate industry. Meanwhile, with comprehensive and specific first-hand market data over the past several years, Forward helps you to grasp the market and development trends of theme real estate industry, so as to win advantages from competition!
The most distinctive characteristics of this report is forward-looking and timeliness. Through analyzing forward-looking characteristic of abundant first-hand market data, we deeply and objectively dissect China current theme real estate industry’s supply and demand situation, competitive situation, policy environment and existing problems. Furthermore, based on future development tracks and years’ practice experience of theme real estate industry, we conduct prudent analysis and forecast for theme real estate industry’s future development trend. This report helps theme real estate industry investment and construction enterprises, operation enterprises, and development management enterprises to precisely grasp current latest developments of the industry. Afterwards, they can make wise operating decisions and define enterprises’ development directions.
Here, we would like to express our sincere gratitude to Ministry of State Information Center, Bureau of Statistics of China, International Information Research Institute, Chinese Academy of International Trade and Economic Cooperation, Tsinghua University Library, Development Research Center of the State Council and Beijing Essence Forward Research Center, for their great support when we conduct this report!
Notice: All the market data, especially corporations' ranking data in the report, only for business reference. Please do not take the data for enterprise publicity. Thank you! Or Forward shall not take any responsibility for any consequences!
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