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China Pawn Industry Indepth Research and Investment Strategy Planning Report, 2013-2017

China Pawn Industry Indepth Research and Investment Strategy Planning Report, 2013-2017

Last Update:2014-04-30

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Since the reform and opening up, with the further development of market economy, the private loan business provided by state-owned banks can no longer meet the increasing demand for financing. Under these circumstances, pawn has become the financial institutions to conduct private loan business to some extend, and naturally, it possesses objective conditions for its comeback in China. People’s subjective consciousness has changed, shifting from “selling” properties due to poor life, to a new style financing and capital turnover way. Due to the characteristics of short-term, flexibility and fast and instant of formalities, pawn industry becomes an effective supplement to bank’s loan business.

As of the end of December 2010, there were 4,433 pawnshops nationally established in the nationwide, with 58.4 billion Yuan of total registered capital, 39 thousand employees, and accumulative 180.1 billion Yuan of pawn money (the total pawn sum), which accounted for 2.5% of the band’s loan in that year. At the end of June 2011, the national pawnshops extended to 5,238, with 535 branches. The achievement of total sum in pawn industry was 118 billion Yuan, with a year-on-year increase of 38%.

According to date released on March 18 by the National Bureau of Statistics, the residential sales price changes in 70 national large and medium-sized enterprises shows, there are 27 cities of residential sales price with year-on-year decrease, 12 more than that of January; and there are 45 cities of residential price with month-on-month decrease, while there are just a cities with month-on-month increase. However, from the perspective of chain index, there are seldom cities with residential sales price decrease, moreover, the range of price drop is limited to 0.1%. It’s difficult for the narrowing decline to change the situation of residential sales price dropping. Thus the quiet atmosphere of real estate industry will also affect the real estate pawn industry.

In addition, on February 18 2012, People’s Bank of China announced to lower bank’s reserve requirement ratio (RRR) of deposit financial institutions by 0.5% from February 24, which is the first time to lower the RRR in this year. Since November 2011, the PBOC has lower the RRR for twice. If there is no differentiation operation, after this adjustment, the cut will drop the RRR to 20.5% for larger commercial banks and 17% for medium and small-sized enterprises banks.

Analysts consider, real estate industry is at an uprising phrase, and real estate pawn had once been the most popular business in pawn industry, for the reason that real properties have large value, the transaction and registered markets as well as its operation are relatively mature, and speed is fast. Since it’s very convenient to deal with value assessment and mortgage registration, as to those who have houses but with difficulty in capital temporally, they are suitable for choosing real estate pawn. However, affected by the overall conditions of real estate industry, pawn industry begins to cautious about doing this business. Furthermore, in the second half of the year, the tight credit policies lead to those who are in need of money tending to raising money via real estate or automobile pawn, instead of applying loans from commercial banks. Besides, the tide of financing at the end of the year contributes to the surplus of real estate and automobile pawn industries. Nevertheless, when enters the year of 2012 and with the move of lowering RRR by PBOC, these two traditional pawn business are greatly influenced no matter in real estate assessment or social capital supply. Thus, real estate and automobile pawn industries are both into recession period. And the depressed market made that Bao Rui Tong Dawn Shop announced its cut in interests. The highest discount rate is close to 050%. As the largest pawnshop in Beijing, or even in China nowadays, this move by Bao Rui Tong may possibly cause the overall interest cut in the industry. The cut areas mainly include real estate and automobile fields.

Moreover, the development of pawn industry is closely related to regional economic development and private economic dynamism. The pawn capital turnover period and total pawn sum in some developed economic provinces, suc as Zhejiang, Jiangsu and Shandong are generally superior to that of inland provinces with the same capital size. In terms of operational objectives, medium and small-sized enterprises as well as private-owned enterprises become the major clients for pawn industry. In the future, the development of pawn industry will show 4 trends: firstly, the development layout of pawn industry shifts from large and medium-sized cities to rural areas, including counties, towns and villages; secondly, the operational strategy of pawn industry ranges from diversified development to professional development; thirdly, the clients of pawn industry extend from resident individuals as a core client base to medium and small-sized enterprises as a core client base; finally, the type of pawn industry will change from consumption-type pawn to business pawn.

With Forward’s long-term tracking and collecting market data of pawn industry, we roundly and accurately analyze the industry structure system for you from the view of mastering the whole industry. This report mainly focuses on analyzing China current pawn industry’s market capacity, market size, development speed and competitive situation, depending on macro-prosperity of current pawn industry and relying on its production and marketing conditions as well as the demand trend.

The report pay more attention to analyze the development overview and current market environment of China pawn industry; the development situation of international and domestic pawn industries; the development situation of pawn industry in key regions; the leading corporations’ operational conditions in pawn industry; as well as the investment and financing situation of pawn industry. Meanwhile, with comprehensive and specific first-hand market data over the past 5 years, Forward helps you to grasp the market and development trends of pawn industry, so as to win advantages from competition!

The most distinctive characteristics of this report is forward-looking and timeliness. Through analyzing forward-looking characteristic of abundant first-hand market data, we deeply and objectively dissect China current pawn industry’s overall market capacity, market size, competitive landscape and characteristics of market demand. Furthermore, based on future development tracks and years’ practice experience of pawn industry, we conduct prudent analysis and forecast for pawn industry’s future development trend. This report helps pawnshops, auction shops, commission shops and investment enterprises to precisely grasp current latest developments of the industry. Afterwards, they can make wise operating decisions and define enterprises’ development directions.

Here, we would like to express our sincere gratitude to State Information Center, Bureau of Statistics of China, International Information Research Institute, Chinese Academy of International Trade and Economic Cooperation, Tsinghua University Library, Development Research Center of the State Council and Beijing Essence Forward Research Center, for their great support when we conduct this report!

Notice: All the market data, especially corporations' ranking data in the report, only for business reference. Please do not take the data for enterprise publicity. Thank you! Or Forward shall not take any responsibility for any consequences!

Qianzhan Business Information Co., Ltd. Industry Research Center
Research Team of Pawn Industry


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