China Pants Industry Report (2014-2018), Investment Forecast and Demand of Production and Sales
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Table of Contents
Content Summary
Pants industry is a subdivided industry of the apparel industry. With the increase of domestic apparel market competition, profits begin to flow into segments of the industry.
Pants industry is a subdivided industry of the apparel industry. With the increase of domestic apparel market competition, profits begin to flow into segments of the industry. As a kind of daily consumer goods, pants industry is less affected by the fluctuation of macroeconomic situation. Compared with other clothing products, its fashion trends are less affected. Thus its products have a longer life cycle and the ability to digest inventory of pants enterprises is generally higher than that of traditional retail clothing enterprises.
As a separate industry, the birth of China's pants industry is mainly with the rapid development of the domestic garment industry and continuous improvement of residents' income. China's garment industry has entered the era of rapid consumption of pants. Pants consumption are no longer just satisfied with people's basic survival needs but also to meet higher psychological needs and self-satisfaction needs. Demand for pants reflecting their own social status and quality of life is increasing, thus making the division of the industry be further refined. Hence there are more specialized clothing brands in apparel industry. There are not only clothing enterprises specializing in coat or pants brands, but also enterprises specializing in men's or women's brands, as well as enterprises engaged in sportswear brands, business or casual wear brands. Specialization of China's apparel industry continues to refine, which means that China's garment industry gets further mature and is an embodiment of the improvement of China's residents' living standards.
From the point of view of production, China's pants industry is mainly concentrated in Guangzhou, Quanzhou and Zhengzhou. The three cities account for nearly 80% of China's pants market. In addition, the Yangtze River Delta is an important production base of pants in China, such as Changzhou, Wuxi and Hangzhou. There is also a batch of pants enterprises. These enterprises can take advantages of abundant local fabrics resources and advanced information near Shanghai and form a number of regional brands.
Although the characteristics of industrial clusters of pants enterprises are obvious, the quantity is large. There are nearly ten thousand enterprises specializing in production or sales of pants around the country while their operational characteristics and distribution channels are also different. From the perspective of business type, there are four kinds in the current pants industry including direct sales system, franchising system, regional agency and agent. From the perspective of sales channel, domestic pants enterprises mainly have channels like pants store, shopping mall, wholesale market, supermarket and online sales. From the perspective of brand development, domestic brands have already shown signs of development in China's pants market. However, compared to foreign brands, China's pants development is still difficult.
Most of the Chinese enterprises are in the stage of production and sales of ordinary pants and the positioning of products is in the low-end market. China's pants industry is facing comprehensive industrial upgrading. In addition, China’s "demographic dividend" continues. Its large population will be the biggest positive factor for the development of pants industry. The quantity of pants production bases will increase and the scale of industrial clusters will also expand. Production will further shift to the cluster. With the expansion of market demand and the development of industrial clusters, the yield is bound to have leaps and bounds. The quantity of pants enterprises will significantly increase while the quantity of individual businesses shows a downward trend.
Enterprise-level division has become increasingly evident and the scale of leading enterprises is expanding. The greatest feature of this report is forward-looking and timeliness. It does thorough and objective analysis of the overall market capacity, market scale, competitive landscape and characteristics of market demand of of China's current pants industry. Based on the development path and years of practical experience, it makes careful analysis and prediction of the future development trends of pants industry.
It is a rare quality for pants manufacturing enterprises, research institutes, marketing companies and investment companies to accurately understand the latest developments of the industry, grasp market opportunities, make the right business decisions and clear corporate directions. It is also the industry's first on comprehensive and systematic analysis of industry chain and key enterprises.
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