China Home Building Material Circulation Industry Indepth Research and Investment Strategy Report, 2013-2017

With Forward’s the long-term tracking and collecting market data of home building material circulation industry, we roundly and accurately analyze the structure system for you from the view of mastering the whole industry. This report mainly analyzes the following aspects: market environment of home building material circulation industry; development status and trend of home building material circulation industry’ major businesses; market scale, competitive landscape and market capacity forecast of home building material circulation industry; status and competitive strategy of home building material circulation industry in major areas; development status and strategy planning of home building material circulation corporations; development barriers and risks warming of home building material circulation industry; key factors to success for home building material circulation industry.

Even though experiencing the financial crisis from 2008 to 2010, the real estate industry keeps a sound condition and the home building material market develops well. The sales to home building material markets of scale with a year-on-year growth of 20% in 2009 while it with a year-on-year growth of 22%, which was 1.1 trillion Yuan in 2010.

The home building material market still showed an expanding trend in 2011: super-large markets (monomer exceeds 300,000 square meters) constantly emerge; some large-scale stores gradually seize the rural markets and develop towards mini types in order to succeed by quantity. To respond to the trend of “fine decoration” houses provided by real estate operators, some corporations (stores) start to transform towards assort supply (purchasing center).

There is a leaping development for national home building material market not only in the aspect of quantity, but also in the aspects of quality and management. Most markets of scale have reached the level of second generation. The biggest home building material market, the Macalline Group has promoted the eighth generation concept museum.

The government regulation effect to real estate in 2011 influence the sales condition of home building material market. The sales amount of the market of scale with a year-on-year decrease of 3% in August 2011. Premier Wen Jiabao of the State Council said that it was the time for real estate market control and affordable housing construction, and governments at all levels should adopt practical measures to further strengthen the control effect on October 21st, 2011.

According to analysis that government won’t change the mind to real estate control in short term, and the growth of home building material market would be limited in short time. However, in a long term view the market still with an optimistic prospect due to the enormous rigid demand of domestic housing.

The change of home building material market is in connection with the rigid demand of real estate. In a long term view that as soon as government reaches the controlling target and the housing price become reasonable, large sum of housing rigid demand will be released. And the prospects of home building material market will be more and more optimistic. The market with great potentials.

With Forward’s the long-term tracking and collecting market data of home building material circulation industry, we roundly and accurately analyze the structure system for you from the view of mastering the whole industry. This report mainly analyzes the following aspects: market environment of home building material circulation industry; development status and trend of home building material circulation industry’ major businesses; market scale, competitive landscape and market capacity forecast of home building material circulation industry; status and competitive strategy of home building material circulation industry in major areas; development status and strategy planning of home building material circulation corporations; development barriers and risks warming of home building material circulation industry; key factors to success for home building material circulation industry.

Major characteristics of this report are forward-looking and timeliness. Base on the forward-looking analysis of massive research data, we further analyze the development scale and competitive landscape of home building material circulation industry. Along with the industry development route and our practical experience, we analyze and predict the future development prospect of home building material circulation industry. This report is of a high value for both industry manufacturers and investment corporations to accurately know the latest industry development trend, and obtain market opportunities and determine an insightful operation strategy and development direction.

Here, we’d like to express our sincere gratitude to State Economic Information Center, National Statistics Bureau of China, International Information Institute, National Institute of the Ministry of Commerce, National Tsing Hua University Library, Institute of Market Economy of the State Council Development Research Center, and Beijing Qinghua Forward Market Research Center, etc. Thank you so much!

Qianzhan Business Information Co., Ltd. Industry Research College
Research Team of Home Building Material Circulation Industry