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China Baby toiletries Industry Production & Marketing Demand and Investment Forecast Report, 2013-2017

China Baby toiletries Industry Production & Marketing Demand and Investment Forecast Report, 2013-2017

Last Update:2014-05-01

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Preface

Table of Content

Researches show that the baby toiletries is one of the fast development industries in current 5 years that it with a annual growth rate of over 30% while the national GDP growth rate is only about 9% in the same period. Therefore, it is predicted that the industry with the strongest potential of growth and investment in the next 20 years. In current years, the number of new born baby is about 15 million in China annually. Moreover, number of the 8-36 months is about 45 million while it is 120 million for the 0-6 months. The consumption of baby products is trillions of RMB. Accordingly, the baby product industry is named as “eternal sunrise industry” in China. The Chinese parents with more disposable income nowadays and they are willing to invest more in their babies. This provides a good opportunity for retailing to enter the new trading market in all ranges, from discounted products to luxury goods. According to researches the monthly consumption of a baby exceeds that of an adult for nearly 80% of the working family of three. And data shows that with the annually increasing number of new baby and fastening pace of economic growth, the market scale of baby toiletries will keep expanding.

Due to the fierce competition and frequent mergers, the domestic outstanding baby toiletries corporations pay more and more attention to the industry market research, especially the in-depth research of product consumers. Because of this, a large number of excellent domestic baby toiletries brands rise up rapidly, and gradually become a leader in baby toiletries industry!

View from the development trend that the domestic baby toiletries brands is trending to expand the market share. As there are no relevant laws and regulations which specially design for baby toiletries, the industrial regulatory standards are relatively low. Some international brands do not notice and make use of it to increase the product benefit and decrease the cost. It declines customers’ satisfaction. Some customers seek for substitute brands And it provides opportunities for domestic brands.

At present, the competition of domestic baby toiletries market is in confusion. Still, the industry with a good prospect due to the following aspects: gradually complete policies, laws and regulations, fastening industrial internal regulation and reconstruction, and regulated competitive rule in the future. The industry will develop towards profession and order.

Major characteristics of this report are forward-looking and timeliness. Base on the forward-looking analysis of massive research data, we further analyze the development scale and competitive landscape of baby toiletries industry. Along with the industry development route and our practical experience, we analyze and predict the future development prospect of baby toiletries industry. This report is of a high value for enterprises like baby toiletries producing corporations, R&D institutions, sales corporations and investment corporations to accurately know the latest industry development trend, and obtain market opportunities and determine an insightful operation strategy and development direction. In the meantime, it is the first heavy weight report to analyze the up/down-stream industry chain and industry leading corporations of baby toiletries industry in an overall and systemic way.

Here, we’d like to express our sincere gratitude to National Statistics Bureau of China, International Information Institute, General Administration of Customs, National Institute of the Ministry of Commerce, National Tsing Hua University Library, Institute of Market Economy of the State Council Development Research Center, and Beijing Qinghua Forward Market Research Center, etc. Thank you so much!

Notice: all the market data, especially the corporation list data in this report is only for business reference. Please don’t take the data for enterprise publicity. Thank you! Or Forward shall not take any responsibility for any consequences!

 

Qianzhan Business Information Co., Ltd. Industry Research College
Research Team of Baby Toiletries Industry


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