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China Dairy Industry Report (2016-2021), Forecast of Market Demand and Investment Strategy Planning

Last Update:2016-09-23

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Preface

Table of Content

In oversupply economic times, the key to success is that the enterprise can firmly lock and capture it in when the demand has not yet been formed. Successful companies will often devote a lifetime of effort and resources to search the current industry demands, potential demands and new demands!

While competition in dairy industry is growing, the integration and acquisitions of large dairy enterprises and capital operation are becoming more frequent, and more emphasis is focused on market research for excellent domestic dairy enterprises, especially on the industrial development environment and in-depth study of the purchasers. Because of this, a large number of outstanding domestic dairy brands have risen rapidly, becoming leaders in dairy industry!

This report is based on long-term market tracking information by Forward Intelligence on dairy industry. It analyses comprehensively and accurately the structure analysis system from the overall height of the industry for you. This report mainly analyzes research scope of dairy industry, the industry's economic, social, policy, demand and technological environments; the development scale of major industrial supply regions of dairy industry and prospects; operation of dairy industry in recent years; analysis of statistical indicators of prospective supply and demand; competition patterns of foreign and domestic markets of dairy industry and trends; development of subdivided product market of dairy industry; development of dairy industry in key areas; analysis of operation of leading companies within the industry; and risks of the industry development and investment advice. Meanwhile, based on first-hand market data of the whole industry in the past five years, it can allow you to fully and accurately grasp market trends and development trends of dairy industry.

The greatest feature of this report is forward-looking and timeliness. Based on the development path and years of practical experience, it makes careful analysis and prediction of the future development trends of dairy industry. It is a rare quality for production enterprises, research institutes, marketing companies, investment companies to accurately understand the latest developments in dairy industry, grasp market opportunities, and makes the right business decisions and clear corporate directions. It is also a heavyweight report and the industries first on the comprehensive and systematic analysis of competition patterns of dairy industry, market segments and key industry enterprises.

This report will help production enterprises, research institutes, marketing companies, investment companies accurately understand the latest developments of the industry and early detect blank points of industry market, opportunities, growth and profitability points ...... it will help prospectively grasp unmet market needs and trends of the industry and become a good advantage for sustainable development, effectively avoid the investment risks from the industry, more efficiently consolidate or expand appropriate strategic target markets, and firmly grasp the initiative authority in market competition.

During the writing process, the report is supported by China Dairy Industry Association,the National Economic Information Center, the National Bureau of Statistics the National Bureau of Customs, the International Institute of Information, Ministry of Commerce of China, Tsinghua University Library, Market and Economy Research Institute of the State Council’s Development Research Center and other institutions. We express our special thanks!

Pls note: This report includes a lot of market data, especially enterprise ranking data, it is for business reference purposes only, we hope corporate advertising clients do not use for advertisement ranking comparison. Otherwise, all the consequences caused, Forward Business will not bear!

Special Notes: Neglection of some subtle signs of dramatic changes in the external environment and untimely update the strategic decisions with environmental changes can lead to loss of competitive advantages. Truly successful enterprises (organizations), consciously or unconsciously, will do scientific analysis of the external environment and thus formulate crucial and scientific business strategies!

Qianzhan sincerely wishes every ambitious enterprise can develop a high-quality business decisions and continue to achieve success!

Qianzhan Industry Research Institute

Dairy Industry Research Group

Chapter 1: Review of the development of China dairy industry

1.1 definition and classification of dairy industry

1.1.1 concepts and definitions of the industry

1.1.2 categories of main products of the industry

1.1.3 the status of the industry in the national economy

1.2 statistical standards of dairy industry

1.2.1 statistical specifications and statistical departments of dairy industry

1.2.2 statistical methods of dairy industry

1.2.3 types of data of dairy industry

1.3 analysis of market environment of dairy industry

1.3.1 analysis of policy environment of the industry

(1) standard

(2) policy

(3) development plan

(4) impact of policy environment on the development of the industry

1.3.2 analysis of economic environment of the industry

(1) domestic macroeconomic conditions

(2) income levels

(3) impact of economic environment on the development of the industry

1.3.3 analysis of social environment of the industry

(1) change in the age structure of the population

(2) changes in the structure of urban and rural populations

(3) changes in the gender structure of the population

(4) impact of social environment on the development of the industry

1.3.4 analysis of technical environment of the industry

(1) analysis of activity level of industry technology

(2) analysis of leading technology companies of the industry

(3) structure of industry patent applications

1.3.5 PEST summary of dairy industry

Chapter 2: Analysis of dairy industry chain

2.1 introduction of dairy industry chain

2.2 analysis of supply chain of dairy industry

2.2.1 analysis of market of raw feed industry

(1) analysis of corn market of corn

1) analysis of supply situation of corn

2) analysis of demand scale of corn

3) analysis of price trends of corn

4) development trends of corn market

(2) analysis of soybean market

1) analysis of supply scale of soybean

2) analysis of demand scale of soybean

3) analysis of price trends of soybean

4) development trends of soybean market

(3) analysis of wheat market

1) analysis of supply scale of wheat

2) analysis of demand scale of wheat

3) analysis of price trends of wheat

4) development trends of wheat market

(4) analysis of feed market

1) analysis of supply scale of feed

2) analysis of demand scale of feed

3) analysis of price trends of feed

4) development trends of feed market

(5) analysis of food additives market

2.2.2 analysis of cow market

(1) analysis of the amount of dairy herds

(2) yield per unit of cows

(3) quantity of raw milk production

(4) changes in raw milk prices

(5) reasons of " milk shortage" in 2013

(6) development trends of cows

2.2.3 analysis of market of milking equipment industry

(1) development of China's milking equipment

(2) the impact of milking equipment industry on dairy industry

2.2.4 analysis of market of dairy packaging industry

(1) development of dairy packaging

(2) the impact of packaging material on dairy industry

2.2.5 analysis of market of cold chain logistics industry

(1) analysis of development of cold chain logistics industry

(2) the impact of cold chain logistics on dairy industry

Chapter 3: Analysis of operation efficiency of dairy industry and supply and demand market

3.1 analysis of operation of dairy industry

3.1.1 analysis of characteristics of dairy industry

3.1.2 development status quo of dairy industry

(1) analysis of dairy yield

(2) analysis of dairy demand

3.1.3 analysis of operation of dairy industry in 2011-2013

(1) analysis of operation efficiency of dairy industry

(2) analysis of profitability capability of dairy industry

(3) analysis of operation capability of dairy industry

(4) analysis of solvency capability of dairy industry

(5) analysis of development capability of dairy industry

3.1.4 analysis of economic indicators of different types of enterprises

(1) analysis of economic indicators of enterprises of different scales

(2) analysis of economic indicators of enterprises of different natures

3.2 analysis of supply and demand balance of dairy industry

3.2.1 analysis of supply of national dairy industry

(1) analysis of output of national dairy industry

(2) analysis of finished products of national dairy industry

3.2.2 analysis of supply of regional dairy industry

(1) analysis of top 10 regions ranked in output value

(2) analysis of top 10 regions ranked in finished products

3.2.3 analysis of demand of national dairy industry

(1) analysis of sales value of national dairy industry

(2) analysis of sales revenue of national dairy industry

3.2.4 analysis of demand of regional dairy industry

(1) analysis of top 10 regions ranked in sales value

(2) analysis of top 10 regions ranked in sales revenue

3.2.5 analysis of production and sales rate of national dairy industry

3.3 analysis of import and export market of dairy industry in 2010-2013

3.3.1 summary of import and export situation of dairy industry

3.3.2 analysis of import of dairy industry

(1) overall import situation of the industry

(2) structure of imported products of the industry

3.3.3 analysis of export of dairy industry

(1) overall export situation of the industry

(2) structure of exported products of the industry

3.3.4 prospects of import and export of dairy industry

(1) analysis of prospects of import of dairy industry

(2) analysis of prospects of export of dairy industry

Chapter 4: Analysis of market competition of dairy industry

4.1 analysis of the overall market competition of the industry

4.2 analysis of competition of international market of the industry

4.2.1 development of international dairy market

4.2.2 analysis of competition of Indian dairy market

(1) development status quo of Indian dairy industry

(2) characteristics of Indian dairy consumption

(3) competition patterns of Indian dairy

4.2.3 analysis of competition of American dairy market

(1) development status quo of American dairy industry

(2) characteristics of American dairy consumption

(3) competition patterns of American dairy

4.2.4 analysis of competition of Russian dairy market

(1) development status quo of Russian dairy industry

(2) characteristics of Russian dairy consumption

(3) competition patterns of Russian dairy

4.2.5 analysis of competition of New Zealand dairy market

(1) development status quo of New Zealand dairy industry

(2) characteristics of New Zealand dairy consumption

(3) competition patterns of New Zealand dairy

4.2.6 analysis of competition of German dairy market

(1) development status quo of German dairy industry

(2) characteristics of German dairy consumption

(3) competition patterns of German dairy

4.2.7 analysis of competition of Australian dairy market

(1) development status quo of Australian dairy industry

(2) characteristics of Australian dairy consumption

(3) competition patterns of Australian dairy

4.3 analysis of competition of domestic market of the industry

4.3.1 five forces model of the domestic dairy industry

(1) analysis of existing competitors of dairy industry

(2) analysis of the bargaining power of the upstream dairy industry

(3) analysis of the bargaining power of the downstream dairy industry

(4) analysis of threat of replacements of dairy industry

(5) analysis of threat of potential entrants of dairy industry

(6) summary of competition of dairy industry

4.3.2 competition patterns of each category of domestic dairy industry

(1) competition patterns of liquid milk

(2) competition patterns of ice cream

(3) competition patterns of milk

4.3.3 analysis of mergers and acquisitions of the domestic dairy industry

Chapter 5: Analysis of marketing of dairy industry

5.1 analysis of marketing channels of dairy industry

5.1.1 analysis of models of main sales channels of the industry

5.1.2 analysis of patterns of major market channels of the industry

5.1.3 comparison of elements of main sales channels of the industry

5.1.4 research on channel strategy of part of the enterprises

5.2 analysis of marketing strategy of dairy industry

5.2.1 analysis of marketing strategy of supermarket retailers

5.2.2 analysis of marketing strategy of advertising

5.2.3 analysis of marketing strategy of exhibition

5.3 the latest marketing trends of dairy industry

Chapter 6: Analysis of demand market of Chinese dairy industry

6.1 analysis of characteristics of consumption of dairy industry

6.1.1 analysis of disparities of consumption structure of dairy products in China

6.1.2 analysis of regional consumption differences of dairy products in China

6.1.3 analysis of the difference between urban and rural dairy consumption

6.2 analysis of consumption potential of dairy industry

6.2.1 analysis of scale of dairy consumption

6.2.2 analysis of driving factors of dairy market

(1) household income continues to increase

(2) continuously improve the rate of urbanization

(3) huge room for improvement in per capita consumption

6.2.3 potential of dairy market demand

6.3 research on consumer market of dairy industry

6.3.1 analysis of the proportion of consumers to buy dairy products

6.3.2 analysis of characteristics of consumers to buy dairy products

Chapter 7: Analysis of market of main products of dairy industry

7.1 characteristics of structure of main products of the industry

7.2 analysis of market of main products of the industry

7.2.1 analysis of market of liquid milk products

(1) analysis of development status quo of liquid milk market

(2) analysis of supply and demand scale of liquid milk

(3) analysis of price trends of liquid milk

(4) analysis of target customers of liquid milk

(5) development trends of liquid milk market

7.2.2 analysis of market of milk powder products

(1) analysis of development status quo of milk powder

(2) analysis of supply and demand scale of milk powder

(3) analysis of price trends of milk powder

(4) analysis of target customers of milk powder

(5) development trends of milk powder

7.2.3 analysis of ice cream market

(1) development status quo of ice cream

China Dairy Industry Report" related reports »

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