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China Home Appliance Circulation Industry Commercial Model and Investment Strategy Report, 2013-2017

China Home Appliance Circulation Industry Commercial Model and Investment Strategy Report, 2013-2017

Last Update:2014-05-18

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Preface

Table of Content

There are several kinds of mature business models showed in current home appliance circulation industry, including the direct operating self-owned exclusive store of home appliance manufacturer, the affiliated and self-operation model of home appliance circulation enterprise; the home appliance e-commercial model. Home appliance industry is one of most open industries among the industries’ competition around China, which is with severe homogenization. Moreover, the positioning of home appliance manufacturer and home appliance circulation company keeps changing.

Impressive changes have taken place in the format model of home appliance circulation industry under the new situation, so it’s necessary to explore new routines to adapt to the environment of commercial model innovation, in purpose of get the more advantages sales volume, income and profit. A key successful factor for so many companies is innovation of commercial model, just as the success of Dell, Wal-mart, Haier, etc., includes the innovation of commercial model.

With Forward’s long-term tracking and collecting the first hand market data, we focus on analyzing the development status of China home appliance industry; the contrast among several kinds of home appliance circulation commercial models; the core competence and development strategy of home appliance circulation enterprise; the foreign home appliance commercial model; and the investment opportunity for home appliance circulation industry, etc.

The most distinctive characteristics of this report is forward-looking and timeliness. Based on future development tracks and years’ practice experience of home appliance circulation industry, we conduct prudent analysis and forecast for home appliance circulation industry’s future development trend. This report helps home appliance manufacturing enterprises, circulation enterprises, and investment enterprises to precisely grasp current latest developments of the industry. This is not only the first report on home appliance circulation industry and its up/down stream industries, but also an important and weighty research report.

This report will help home appliance manufacturing enterprises, R&D institutions, circulation enterprises and investment enterprises precisely grasp the latest development trend, and find the blank, opportunity, growth, profit spots and others in the market of industry in advance, and grasp the market demand and trends that has not been found in the perspective of forward-looking. It also helps form a sustainable development advantage, effectively avoid investment risks in the industry, effectively consolidate or extend according strategic target markets, and firmly hold the initiative right to compete.

Here, we would like to express our sincere gratitude to China Household Electrical Appliance Association, Ministry of State Information Center, Bureau of Statistics of China, China Customs, International Information Research Institute, Chinese Academy of International Trade and Economic Cooperation, Tsinghua University Library, Development Research Center of the State Council and Beijing Essence Forward Research Center, for their great support when we conduct this report!

Notice: All the market data, especially corporations' ranking data in the report, only for business reference. Please do not take the data for enterprise publicity. Thank you! Or Forward shall not take any responsibility for any consequences!

Special tips: Ignoring some subtle hints in the violent change of external environment, and failure of updating strategic decisions timely will finally lead to the loss of competitive advantage. A true successful company will make scientific researches on external environment consciously or unconsciously, so as to formulate a key scientific operating strategy!

Best wishes for every enterprise with a big dream that can draw up a high-quality operating decision, to effectively avoid the risks and continuously gain the success.

Qianzhan Business Information Co., Ltd. Industry Research Center
Research Team of Home Appliance Circulation Industry


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