» (Total of 2 research reports)
Consumers’ purchasing capability is increasing along with the economic development in China. Therefore, the market share of luxury is bigger and bigger. Basing on the steady and fast economic growth, China becomes a major luxury consumption country. Including the oversea purchasing capability of China consumers, China’s luxury consumption amount had exceed...
At present, significantly changes taken place in China’s society. China begins to step into M-shape society, which is with a large low-income group; the luxury fashion style and fickleness of a younger generation mainstream consumer has formed, and the demand for clothing has changed. Fast fashion, with characteristics of “fast, promote, exact” sprin...
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